Linking two of the biggest social media platforms is a must for any serious brand or person diving into the digital world. And if you have a presence on Instagram, connecting it to Twitter can help you reach a larger audience by seamlessly sharing your content.
A step-by-step guide to link Instagram to Twitter
Instagram has a native sharing feature that allows users to link their accounts to other social media platforms. Follow the steps below to connect your Instagram and Twitter accounts in no time:
- Open your Instagram app;
- Click on your profile icon on the bottom right side of the page;
- Tap on the “⁝” icon to load a list of menu options;
- Click on the Settings option;
- Scroll to and click on Account;
- Click Sharing to Other Apps from the menu list;
- Select Twitter from the list of social networks displayed;
- You will be redirected to an authorization page where you have to supply your Twitter login details;
- After entering your details, click on “Authorize app” to link the accounts.
Once your accounts are connected, a blue check icon appears in front of the Twitter option under your “sharing to other apps” page. For the safety and security of your data, it’s best to always read the instructions on the authorization page before proceeding.
Additionally, you can also check our guide on how to include Instagram link on your twitter bio.
No, linking both platforms does not result in an automatic share of Instagram content to Twitter. Instead, you must actively decide which of your Instagram content to make available on Twitter.
After successfully linking your Instagram account with Twitter, here is what you have to do to share your content on Twitter:
- Open your Instagram app;
- Click on the content you want to share on Twitter:
- Next, click on the “⁝” icon at the top of the content;
- Tap on the “post to other apps…” option;
- Make adjustments to your captions by editing them;
- Toggle on the slider bar in front of the Twitter option;
- Finally, click on the “blue check” icon to share your post.
For a new post, you can toggle on the slider bar when uploading your content on Instagram.
If you want to remove shared content from Instagram to Twitter, you can delete it from the latter. The process is the same as you would delete any other tweet:
- Go to your Twitter profile page;
- Locate the shared post you wish to delete and click on the “⁝” icon in front of it;
- Click on Delete Tweet from the options displayed;
- Confirm your action by clicking on Delete on the prompt.
How to link Instagram to Twitter using Posting Software
Another way to link your Instagram presence to Twitter is using third-party tools that allow posting to multiple social networks. However, using this option means you must consider several factors, with security being a big concern.
Also, different social media management tools have various features. Using one might have to come down to what works best for you and personal preference. Here are some of the most fantastic software tools you can use:
1. Hootsuite
With Hootsuite, you can easily link your Instagram and Twitter accounts. Also, this tool lets you quickly monitor and schedule posts, which can come in handy if you deal with a large volume of content and multiple social platforms.
It comes loaded with an array of social media features and can easily be integrated with major social media platforms. Hootsuite is available in six languages for users with an international team and following.
And in terms of cost, you get a 30-day free trial to decide if the platform is right for you. You can purchase subscription plans for $49, $249, or $739 monthly. Hootsuite also provides custom solutions for enterprise management.
2. Buffer
Buffer is another social media management tool to link Instagram with Twitter. It allows you to share content seamlessly, ensuring you maximize your reach. You can also stagger your content, so you don’t have to worry about your feed being outdated.
Buffer has a free but limited version that you can use to test the tool out. If you like what you see, you can pick a subscription plan of $5, $10, or $100 per month, depending on your needs. Each of their paid subscription comes with a 14-day free trial period.
How to unlink Instagram and Twitter
Here is how to disconnect your Instagram and Twitter accounts:
- Open your Instagram app;
- Click on your profile icon on the bottom right side of the page;
- Tap on the “⁝” icon to load a list of menu options;
- Click on the Settings option;
- Scroll to and click on Account;
- Click Sharing to Other Apps from the menu list;
- Select Twitter from the list of social networks displayed;
- A pop-up menu asks if you want to unlink Twitter;
- Click on the Unlink option.
This will disconnect Twitter from your Instagram account, and you will no longer be able to share a post from Instagram to Twitter using the post to other apps… option.
3 Tips for content sharing from Instagram to Twitter
Combining the demographics of Instagram and Twitter can help you build a relatable brand and online persona. And although you are in search of engagements, followers, and visibility, here are some tips to guide your use of linking Instagram to Twitter:
1. Don’t overdo it with cross-posting
Cross-promoting your content can help you achieve great results but take care. Social media platforms are different, and so is user behavior on each. Before cross-promoting, you should optimize each of your content.
Instagram contents are all about visual components, while Twitter is great for short, precise excerpts of exciting content with compelling images.
2. Create a posting schedule
Throwing all your Instagram posts on Twitter is not advisable. And taking too long to share from Instagram to Twitter is also bad for your consistency. Your best practice is to find a balance between how you transfer from one platform to the other. This way the audience can have an idea of when your next content will pop up.
3. Experiment and optimize posting
Your biggest aim in linking Instagram to Twitter is to help you drive engagement and increase reach. For these reasons, don’t be afraid to experiment along the line to find what works best. Play around with your posting frequency, cross-promoted content type, and time of sharing. This helps you stay in tune with the latest user behavior on both platforms.
Conclusion
Linking Instagram to Twitter can be done in simple steps. While this might feel like an extra task, the rewards are worth it. However, don’t just link your accounts, actively share content from Instagram to Twitter.
Also, don’t forget that interacting and engaging with your audience is the fastest way to grow on both platforms. So, push forward more engaging and insightful content and cross-promote it on Twitter to further drive the audience. This will strengthen brand recall among the audience across your online influence reach.
