Twitter (now called X) is a popular place for creators to share thoughts, connect with followers, and stay on top of trends. One simple feature on the platform is the “Like” button. When you like a tweet, it shows up in your profile under the “Likes” tab. While liking tweets can be a way to show support or save content, there appears to have been some changes made by Twitter to this simple feature. Many users are now asking should everyone be able to see what I like?

For avid Twitter users, your likes on the platform can say a lot about your brand. Maybe you liked a funny tweet or an opinion you agree with but will your followers or partners see it the same way? That’s where the idea of learning how to hide likes on Twitter comes in.

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If you’ve ever worried about privacy, audience perception, or keeping your profile clean and professional, this guide is for you. We’ll walk you through smart, easy ways on how to hide likes on Twitter in simple steps.

Can you hide your likes on Twitter?

It is now possible for users to hide likes on Twitter following the June 2024 update. Before this update, if your account was set to public, it was impossible to fully hide your likes on Twitter. Anyone could visit your profile, click on the “Likes” tab, and see every tweet you had liked.

This raised a lot of privacy concerns, especially for creators, professionals, and public figures who wanted more control over their digital presence. In response to growing feedback, Twitter officially rolled out an update in June 2024 that changed how likes are displayed.

Now, likes are hidden by default for all users regardless of whether your account is public or private. This means no one else can view your “Likes” tab or track your liked tweets directly from your profile.

Why would a creator want to hide likes on Twitter?

While hiding likes might not rank as a top priority for every user of Twitter, certain users sure value the added privacy it brings. This is because user behaviour is different online and there are a number of reasons for anyone to want their likes hidden from public view including:

1. Protect brand reputation

As a creator, every interaction on your profile reflects your personal brand. When you like a tweet, it can show up publicly and may not always align with your professional image. But with the ability to hide likes on Twitter, you reduce the chances of followers or potential partners forming the wrong impression based on your Twitter Likes.

2. Avoid unnecessary scrutiny

The internet can be quick to judge and nowhere is this faster than on Twitter. Sometimes, even liking a tweet for fun can spark criticism or misunderstanding. Hiding your likes helps avoid this extra attention. It allows you to engage with content freely without worrying about how others may react or interpret your Twitter Likes.

3. Keep your engagement metrics private

While likes can show what content you support or enjoy, some creators prefer to keep those actions private. When you hide likes on Twitter, you take control of how much of your engagement is visible. This can be helpful if you’re testing strategies or just prefer a low-profile approach.

4. Maintain a cleaner, more focused profile

A cluttered Likes tab can distract visitors from your main content. However, hiding Twitter likes makes your profile look cleaner and more focused on your tweets and retweets. This makes it easier for new followers or potential collaborators to quickly understand your voice and niche without digging through what you like.

5. Avoid spam and unwanted targeting

Public Twitter likes can sometimes attract bots or spam accounts, especially when liking popular or trending tweets. Keeping your likes hidden helps reduce unwanted attention from automated accounts or marketers who use likes to target users. It’s a smart move for creators looking to protect their digital space.

6. Strengthen your online security

Every action online can leave a digital trail. When you like a tweet, it might seem harmless, but patterns in your behavior can be tracked. Hiding your likes adds an extra layer of security. It makes it harder for bad actors to build a profile of your interests or habits based on your Twitter activity.

7. Respect and maintain your privacy

Many creators simply want to enjoy content privately without sharing every reaction publicly. Whether it’s a personal interest or a topic outside your niche, choosing to hide likes on Twitter gives you peace of mind. It allows you to browse, like, and learn without putting your preferences on display.

How to hide likes on Twitter (X)

With the recent policy changes, hiding likes on Twitter is now easier and more clear-cut than before.

1. Automatically hide likes

Twitter has updated its rules so that your likes are now private by default. This means only you can view the tweets you’ve liked, no one else can see them on your profile or check your likes list.

This is an automatic process and requires no additional input from a user. In other words, Twitter has done the heavy lifting for its users ensuring their likes are kept as private as possible.

2. Make your Twitter account private

If for any reason your Twitter ‘Likes’ tab is not hidden, you can still manually hide them from the public. One simple way to get more privacy is by switching your Twitter account to private. This hides your likes from the public and only lets your approved followers see your tweets and activity.

Here’s how to do it:

  1. Tap your profile picture in the top-left corner.
  2. Choose “Settings and Support” from the menu.
  3. Go to “Privacy and safety.”
  4. Under “Audience, media and tagging,” turn on “Protect your Tweets.”

Once done, only people you approve can follow you and view your tweets and Twitter Likes.

How do you get rid of likes on Twitter?

If you’ve liked a tweet and want to remove it from your activity, you can easily unlike it in just a few taps. Here’s how:

  1. Find the tweet you liked either on your timeline or by visiting your “Likes” tab.
  2. Tap the red heart icon under the tweet.
  3. The heart will turn back to its outline shape, meaning you’ve unliked it.

Once you unlike a tweet, it disappears from your Likes tab, and won’t be visible in your Twitter Likes history. This is a quick way to manage your activity if you prefer not to make your entire profile private.

Who can see your Twitter likes?

As of today, no one else can view your Likes tab or track which tweets you’ve liked directly from your profile. However, keep in mind that the author of the tweet you liked can see that you liked it.

Are Twitter likes private now?

Yes, as of June 2024, Twitter (now X) has made likes private by default for all users, enhancing user privacy and control over their engagement on the platform.​

This means:

  • Your likes are hidden: Other users can no longer see which tweets you’ve liked.​
  • You can still see your own likes: You can view the posts you’ve liked by visiting your profile’s “Likes” tab.​
  • Post authors can see who liked their tweets: Only the author of a tweet can see who has liked their post.
  • Like counts remain public: The total number of likes a tweet receives is still visible to everyone.

These changes offer users some level of protection or user privacy and encourage more authentic interactions on the platform. Previously, the option to hide likes was available only to Twitter Blue subscribers, but now it’s extended to all users.

Finally

Twitter’s policy updates make it easier than ever to manage your privacy. Now, by default, your Twitter Likes are hidden from public view so you can like a tweet without worrying about how it might look to others. This change gives creators more freedom to engage honestly and stay true to their brand.

If you want even more control, consider making your account private. This will hide your tweets and likes from anyone who doesn’t follow you. In short, Twitter is giving users better tools to protect their space on the platform.

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