Etsy is an e-commerce platform focused on the sale of handmade or vintage items and craft supplies. It is one of the most popular global marketplaces that allow users to sell their unique goods and creations online. The platform is popular with artists, craftspeople, and collectors who are looking for unique, one-of-a-kind items.

Since Etsy is all about selling your products, you need to drive traffic to your store on the platform if you wish to increase the volume of sales you are getting. One way to do this is to rely on social platforms to help you generate such traffic; which is where TikTok comes in. In this article, you’ll learn all there is to know about how to add Etsy link to TikTok bio.

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With Pushbio, you can;

Can you link Etsy to TikTok?

It’s definitely possible to connect your Etsy shop to your TikTok account. By doing this, you can promote your Etsy products and reach a wider audience on the popular video-sharing app.

One way to link your Etsy and TikTok accounts is by adding your Etsy shop link to your TikTok bio. This way, anyone who views your profile on TikTok can easily click through to your shop and check out your products. You can also mention your shop in your videos and add a call-to-action encouraging viewers to visit your Etsy store.

A step-by-step guide to adding Etsy link to TikTok bio

While it’s possible to add an Etsy URL to your TikTok bio in simple steps. The way and manner you add such links will determine if your Etsy shop link will be clickable or not. If you wish to add an Etsy shop link to a personal TikTok account, your link won’t be clickable.

However, if you want your Etsy shop link to be clickable on the TikTok bio, you will need to switch your account to a TikTok business one. Also, your business account needs to meet the requirement of having over 1,000 followers.

How to find your Etsy store URL

The first step on how to share Etsy shop link to your TikTok bio is to first copy your Etsy link. To copy your Etsy shop link, follow these steps:

  • Go to the Etsy website and sign in to your account;
  • Next, look to the header section of your browser tab;
  • Your Etsy shop link is displayed in the address bar of the browser;
  • Your Etsy shop’s URL can be of the format or “”
  • Highlight the link and copy it.

Once you have copied your Etsy shop link, it’s time to follow the process below to add link in TikTok bio:

  • Open the TikTok app on your phone and sign in to your account;
  • Click on the “Profile Icon” tab to access your profile;
  • Tap on the “Edit Profile” button;
  • Scroll down to the “Bio” section and tap on the “Add a bio” field;
  • Enter the text that you want to include in your bio. You can use hashtags, emojis, and mentions to make your bio more engaging;
  • To add a link to your Etsy shop, Scroll to the Website option and click on it;
  • Paste the URL of your Etsy shop that you copied earlier;
  • Review your bio to make sure everything looks correct and then tap “Save” to update your profile.

That’s it, your Etsy shop link will now be included in your TikTok bio, making it easy for your followers to find and visit your shop.

How to use Pushbio to add an Etsy shop URL to TikTok bio

If you already have a link in your TikTok bio and still wish to promote your Etsy link on TikTok, you can. You can do this by using Pushbio, a trusted link-in bio tool that allows you to connect more pages and content to your TikTok profile using a single unique URL.

This means you don’t have to manually change the link on your TikTok bio every time you wish to promote new content. If you wish to use Pushbio to add an Etsy URL  to your TikTok bio, here is how to do it:

  • Head to the Pushbio homepage to create an account;
  • If you already have an account on Pushbio, all you need do is log in;
  • Click on the create links button on the user dashboard;
  • Select the Bio link from the options displayed;
  • Follow theses instructions to set up your bio link page.

After creating your bio link page, you can share its URL with your TikTok bio section.

1. Using the link block

Now that you have created a Biolink page on Pushbio, here is how to add your Etsy shop URL to it:

  • From the user dashboard, click on the “Total Biolinks” button;
  • Click on the Biolink page name you just created to house your Etsy link;
  • This takes you to the Biolink settings page, from where you can click on the “Add block”;
  • A drop-down menu of available blocks is displayed;
  • Click on the Link block;
  • Paste your Etsy shop link into the field marked Destination URL;
  • Input a relevant name into the field marked Name;
  • Click on submit to add an Etsy URL to your Biolink page.

2. Using the External Product block

One benefit of using Pushbio is that you can also sell your Etsy products directly on the platform. You can embed products you have on the Etsy site by copying the products link and adding it to your bio link page. This can aid your sales and improve income:

  • Click on the Total Biolinks tab on your user dashboard;
  • Select the page you wish to add your product by clicking on the name of the page;
  • On the next page, click on the Add Block button;
  • Click on the “External Product” block;
  • Paste your Etsy product URL into the space provided;
  • Enter a relevant product Name;
  • Provide a detailed Description of the item;
  • Set your Price;
  • To complete the process, click on the Submit button.

Once you are done, this adds the product to your bio link page and your audience can view your items. This allows you to reach a greater audience.

3. Using the Product block

Pushbio provides you features to add your products directly to your Biolink page from where the audience can purchase them. Follow the steps below to add Etsy products directly to Pushbio:

  • Click on the Total Biolinks tab on your user dashboard;
  • Select the page you wish to add a product button;
  • On the next page, click on the Add Block button;
  • Click on the Product block;
  • Enter a Name for your product button;
  • Click on Submit.

Once you’ve added your Etsy product, you also can manage the products under several options. You can set product description, price, preferred currency, and payment processor.

How to promote your Etsy store using TikTok

TikTok has an impressive number of daily users who are all potential customers for your Etsy shop. By being creative and thinking outside the box, you can use your TikTok bio to drive traffic and engagement in a variety of ways.

Here are a few creative ways to use TikTok in promoting your Etsy store:

1. Share videos of your products in action

Etsy is all about unique products and as such, you can use TikTok to show off your products and how they can be used. This can be a great way to give potential customers a sense of what your products are like and how they can enhance their lives.

2. Share behind-the-scenes content

Use TikTok to give your followers a glimpse into your creative process and what goes into making your products. This can help build a connection with your audience and make them feel more invested in your brand.

3. Showcase special offers, sales, or events

This can be a great way to drive traffic and engagement from your TikTok bio to your Etsy store. By using TikTok to showcase your special offers, discounts, and giveaways, you draw the audience’s attention to it. This can also inadvertently help you drive buzz around your Etsy store and the products you sell.

Benefits of adding your Etsy link to TikTok bio

Promoting your Etsy store on TikTok can help your business in several ways. Here are some of the potential benefits you can enjoy:

1. Increase visibility

TikTok has a large and active user base, and by promoting your Etsy store on the platform, you can increase the visibility of your products to a wider audience. This exposes your products to a wider audience and potentially attracts new customers.

Also, the more engaging content you can create for your store on TikTok, the more it can help improve the search rankings of your Etsy store. This can make it easier for people to find your store when searching for products like yours.

2. Build brand awareness

You can also leverage TikTok to showcase your products and build awareness of your brand. By creating engaging content and using relevant hashtags, you can attract new customers and establish your brand on the platform.

Also, maintaining a regular and consistent posting of high-quality content that resonates with your target audience, will enhance the reputation of your brand and establish it as a trusted source. This creates awareness and connection with the audience and they may be more likely to become loyal customers and continue to purchase from your Etsy store.

3. Connect with potential customers and increase sales

TikTok is a social platform, and by posting content and interacting with your followers, you can build relationships with potential customers and create a loyal following. A benefit of this is that you can potentially increase the traffic you send to your Etsy store, which can lead to increased sales.

Tips for effective Etsy store promotion with TikTok

To get more from your Etsy store promotion via TikTok, these tips can help you out:

  • Use clear and descriptive CTA text for your link. This will help users understand what they can expect to find when they click on it.
  • Use a URL shortener such as the one on Pushbio to create a shorter, more manageable link that is easier to include in your bio.
  • Consider using UTM parameters to customize and track the performance of your Etsy store link. This can help you understand how users are interacting with your link and whether they are driving traffic and engagement.
  • You can further use your TikTok bio link to promote specific aspects of your Etsy store. You can promote Etsy listing links, specific Etsy shop sections, or promote specific selections of items.
  • Regularly review your link to ensure that it is always pointing to relevant and valuable content for your audience.

By following these best practices, you can effectively use your Etsy shop link in your TikTok bio to drive promotion for your store.


Learning how to link your Etsy shop to TikTok can be a simple and effective way to promote your shop and drive traffic to your store. By following the steps outlined in this article, you can easily include a link to your Etsy shop in your TikTok bio and make it easy for your followers to find and visit your store. By leveraging the power of TikTok, you can effectively promote your Etsy shop and grow your business.


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