If you’re an artist, musician, or podcaster with a Spotify account, you might wonder if including your website link in your Spotify bio is possible. After all, having a website can be a great way to promote your work, connect with your audience, and reach new fans. But can I put my website link in my Spotify bio? This blog post will explore the guidelines and restrictions for including website links in your Spotify bio.

Does Spotify allow me to add website link in the bio?

While you can add links to your Spotify bio, you can not include a website link. According to Spotify’s guidelines, you can only include links to your social media accounts and Wikipedia. You can’t include links to non-Spotify websites promoting hate, violence, or illegal activities.

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The answer is simple if you are wondering why Spotify doesn’t allow clickable links to artist websites on their platform. Spotify wants to keep its users within its platform to ensure the best listening experience possible. In most cases, artists have their full albums available for streaming on their websites.

This means fans can listen to the whole thing without leaving the artist’s site. Plus, if they like what they hear, they can purchase the music directly from the artist’s site and get a direct download. This is great news for fans and artists alike, but it does mean that Spotify loses potential revenue.

So, while Spotify understands the importance of artist websites and supports their success, they also need to protect its own business interests. That’s why they don’t allow clickable links to external sites in playlists or artist bios.

How to add social media and Wikipedia links to Spotify bio

As mentioned earlier, you can include social media and Wikipedia links to your Spotify bio. And if you are ready to spice up your Spotify profile, here’s a step-by-step guide that’ll have you up and running in no time:

  • Log in to artists.spotify.com;
  • Click the “View Profile” button in the top-left corner;
  • Now, click on the “ABOUT” section to access your bio;
  • You should see a pencil icon next to your bio; click on it to edit your bio;
  • To add your social media and Wikipedia links, click on the pencil icon next to “More Info” and add away.

It’s as simple as that. With these easy steps, you’ll be able to customize your Spotify profile and add that all-important link.

Why you should link your social media or Wikipedia in Spotify Bio

Linking your social media or Wikipedia in your Spotify bio can be a game-changer for your music career. Here are some of the top benefits you can enjoy:

1. Expand your reach

Linking your social media accounts or Wikipedia page in your Spotify bio gives your fans more ways to connect with you online. This can help you expand your reach and gain new followers who may not have discovered you otherwise.

2. Build your brand

Your social media accounts and Wikipedia page can be powerful tools for building your brand and telling your story. By including these links in your Spotify bio, you can give your fans a deeper look into who you are as an artist and what you stand for.

3. Increase engagement

When your fans can easily find you on social media or learn more about you on Wikipedia, they’re more likely to engage with your content and share it with their friends. This can lead to more likes, shares, and followers across all your platforms.

4. Improve your SEO

Linking your social media or Wikipedia in your Spotify bio can also improve your search engine optimization (SEO) by providing more backlinks. This can help you rank higher in search results and attract more organic traffic to your page.

Are there any risks when linking my social media to Spotify?

While there are benefits to linking your website or social media accounts in your Spotify bio, it’s important to be aware of the potential risks and consequences. Here are a few things to keep in mind:

1. Violating Spotify’s guidelines

As we mentioned earlier, Spotify has guidelines that dictate what types of links you can include in your bio. Your account could be suspended or removed if you include links to social profiles that promote hate, violence, or illegal activities. So be sure to double-check the guidelines before adding any links to your bio.

2. Privacy concerns

When you link to your social media accounts or website, you’re giving your fans access to more of your personal information. Depending on what you’ve shared online, this could include your email address, phone number, or home address. Be sure to take the necessary steps to protect your privacy, such as setting your social media accounts to private or using a P.O. box instead of your home address.

3. Negative feedback

When you link to your social media accounts, you open yourself up to negative feedback from fans or critics. While constructive criticism can be helpful, it’s important to be prepared to receive negative comments or reviews.

Can I add clickable URLs to Spotify playlist descriptions?

To include clickable links in your playlist descriptions, you will need to verify your artist profile or user account. Thankfully, the verification process isn’t complicated and here is how to get it done:

  • If you’re an artist, use Spotify for Artists to verify your artist profile.
  • If you’re a music label, you can get your user account verified through your distributor.

After verification, you can add clickable links to your playlist descriptions and take your playlists to the next level. To add clickable links to your playlist descriptions, follow these easy steps:

  • Ensure you’re using the Spotify Desktop app, not the mobile app;
  • Click on your playlist image to open it up;
  • In the Edit Playlist Details view, enter your playlist description;
  • Highlight the words you want to hyperlink;
  • Click on the link/chain icon;
  • Finally, enter the URL you want to link to within the quotation marks of the HTML code in your description.

For example: <a href= “https://artists.spotify.com“>Spotify for Artists</a> would look like this: Spotify for Artists.

And just like that, your clickable link will take your listeners to your desired destination.

How to write a compelling Spotify bio

Spotify gives you 1500 characters to describe yourself in your bio. In addition to this, you can also utilize @tags to link to artists, albums, playlists, and tracks. And although the platform encourages users to write whatever they want, you still have to stay within bounds and follow Spotify’s guidelines.

However, to write a compelling bio, here are a few tips to help you get the best write-up:

1. Know your audience

The first step to writing a compelling Spotify bio is to know your audience. You want to create a bio that resonates with your fans and speaks directly to them. Consider who your target audience is and what they care about. Think about the kind of music they enjoy and what drew them to your music in the first place.

2. Keep it concise

Your Spotify bio should be concise and to the point. Avoid rambling or including irrelevant details. Use clear and concise language to convey who you are as an artist and what your music is all about. Remember that your bio should be easy to read and understand, even for new fans discovering your music.

3. Highlight your unique selling points

Your Spotify bio should highlight your unique selling points as an artist. What makes you stand out from other musicians in your genre? Do you have a unique voice or sound? Have you won any awards or achieved any notable milestones in your career? Highlighting these unique selling points will help you differentiate yourself from other musicians and capture the attention of potential fans.

4. Use keywords

Including relevant keywords in your Spotify bio can help your music get discovered by fans who are searching for artists in your genre. Consider the keywords that best describe your music and include them in your bio. This can help your music appear in Spotify searches and make it easier for fans to find you.

5. Show your personality

Feel free to show your personality in your Spotify bio. Fans want to connect with the person behind the music, so let your personality shine through. Use humor, personal anecdotes, or other creative elements to make your bio stand out and give fans a glimpse into who you are as an artist. Showing your personality will make your music more relatable and engaging to fans.


Your Spotify bio is essential to your online presence as an artist or a music professional. And while you can add social media and Wikipedia links, you can not add links to other websites. Regardless, investing time and effort in crafting a compelling bio that accurately represents you and your brand holds several benefits. Remember, your bio is not just about what you’ve achieved so far but also about what you plan to achieve. So, keep updating it as you grow and evolve in your music career.


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